Kumho Tyres Design Award-Winners for design of the Ecsta Le Sport KU39

Kumho Tyres Design Award;Kumho tyres believe in good looks as well as performance

One thing to me that determines a good tyre, is the tyres looks. Many tyre manufacturers are now looking in that direction, the fact that a tyre should also look good, when fitted to a classy car. You only have to look at Pirelli tyres used in F1 racing, with all the colours that they use to make the tyres fit into the overall picture of the racing scene.

One of first tyre companies to work on their image for better tyre design, was Vredestein tyres in Holland. They contracted the great car designer team from the Giugiaro Design studio.

This new concept of combining design and tyre performance gave a great boost to the Dutch tyre company. Vredestein winter tyres are now World famous for their performance in winter conditions and indeed now win many awards from the leading European tyre magazine tests.

Kumho tyres are aiming for high design standards

Now one of the Worlds up and coming tyre companies, Kumho tyres are following in the footsteps of the major tyre companies by winning design awards.

ECSTA LE Sport tyre

This tyre from Kumho Tyres Design Award is a tyre with terrific sporting performance, with the LE standing for “Luxury Edition”. The tyre will give a performance that is up to scratch with racing tyre levels, while at the same time commanding a high level of comfort and a high standard of driving performance, this tyre is a must for the luxury car market and must be driven on to appreciate this Kumho Ecsta Le Sport KU39 tyres performance and cornering attributes.

This tyre has also won a design award, in fact the tyre won “Three design awards”…

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ECSTA LESport won the 2012 iF Kumho Tyres Design Award, one of the top three design awards in the world. Out of 4,322 Tyre brands of 48 countries, Kumho Tyres’ ECSTA LESport won the major prizes along with Majesty SOLUS and IZENKW27 in the transportation design sector following more than three months of thorough screening and examination”…http://kumho.com.au/beautiful-design-and-powerful-sports-driving-ecsta-le-sports-ku39/

Kumho tyre brands are destined to be World contenders

In my opinion I have no doubt about the quality of the Kumho Tyres Design Award, in the past three years as a Kumho tyres dealer I have had nothing but praise for this product and I can foresee that the company will be up their with the big boys in the near future, producing excellent tyres to fit all types of cars on the market.

This article was written and compiled by Eric Roberts… www.pellontyres.co.uk

Pellon Tyre and Auto-centre offer car and van servicing and repairs to all makes of vehicles. We are members of Unipart Car Care centres and give a nationwide guarantee for all our work and parts. We also sell tyres online from our website www.pellonautocentre.com by using the tyre selector and choosing your tyre size. We offer courtesy cars to local motorists who need to go to work and leave their car with us for work doing. We are also an official MOT testing station and are members of Motor-codes, who carry out checks for high standard of equipment and workmanship.

 

Kumho Tyres Brief History-Now a popular mid range tyres, with big ambitions

Kumho Tyres Brief History; a humble beginning.

Kumho tyres brief history

Kumho tyre refreshment post at Croft race course

Your car tyres are perhaps one of the most important of your car. It makes no difference which engine or braking system that is in your car, it will not go anywhere without wheels and more importantly TYRES.

Over the years that I have been involved with tyres there appears to have been little change in their development, a tyre has always looked the same to most people they are just round and black, and you will spend hours trying to buy the ones for your car at the cheapest price possible. That’s how it has always been,( no change there).

However the last 20 years have seen massive improvements in the development of the humble car tyre. Most of the tyre companies have been around for ever, your Michelin tyres,Continental, Dunlop, Goodyear have all been with us for years. But in recent times a new guy on the block has been making head ways into the tyre market, “Kumho tyres”

The new force in the tyre market is the Kumho Asiana Group from Gwangju in South Korea. Kumho Tyres Brief History started out life as Sam-yang tyres in 1960(the year when my dear wife was born) and began by making about 20 tyres a day making low quality budget tyres. The turning point in the companies fortune came when Sam-yang bought a company called K S Mark and production started in East Asia.

After the Korean war at the end of the sixties the Korean government were to help Kumho tyres rebuild their infrastructure and a the present day factory was built in Kwangju and were able to build a rapport with American tyre companies. This helped Kumho tyres brief history to take a leap in technology and very soon began to spread its wings into the World market place with much improved products.

Kumho tyres brief history

Kumho tyres brief history;Kumho tyres BMW racing

The 1980s and 90 s brought steady growth with interruptions coming from their own government and factory strikes. Kumho then started to develop new tyre products including aircraft tyres, but they also started making new car tyres and tyres for racing cars and at the beginning of 2000 were the 9th largest tyre company in the World.

Kumho tyres open in the USA

New factories were being build especially in the USA, the one in Georgia costing over $225 million to build. This put the company on the road to success and by 2010 Kumho won the accolade of becoming the “Tyre manufacturing and Style Innovation of the year award”. Kumho tyres are now up there amongst the leading tyre makers on the Planet and we at Pellon tyres are proud to support them here in Halifax UK.

Pellon Tyre and Auto-centre offer car and van servicing and repairs to all makes of vehicles. We are members of Unipart Car Care centres and give a nationwide guarantee for all our work and parts. We also sell tyres online from our website www.pellonautocentre.com by using the tyre selector and choosing your tyre size. We offer courtesy cars to local motorists who need to go to work and leave their car with us for work doing. We are also an official MOT testing station and are members of Motor-codes, who carry out checks for high standard of equipment and workmanship.

KUMHO TYRES KU39-Introduce their latest “Ecsta Le Sport tyre”

KUMHO TYRES KU39

Kumho tyres KU39, developed on Europe’s most demanding race tracks

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This new KU39 has been developed.Hence, for the ultra high-performance cars. As a result, the new tyre is designed with an asymmetric tread design. Therefore, for ultimate performance. Thus, will be used on Europe’s top car marques.

This company claim all the benefits. Thus,  that are associated with a top tyre company. The KUMHO TYRES KU39 comes in a “Y” speed marking. As a result gives the driver enhanced performance. Naturally, together with excellent braking in wet conditions. Together with a refined and enhanced ride.Hence, making it a very comfortable tyre to drive on at all speeds. So using new compounds used in the tread. Give the tyre a maximum traction. Therefore and braking performance, while the specially designed casing gives the tyre stability at high speed.

KUMHO TYRES KU39

Kumho tyres tested this new tyre. Extensively on one of Europe’s most demanding tyre testing circuits. Taking Kumho tyres another milestone.Hence, in their quest to become one of the elite tyre makers in the World. The new tyre is available in over 50 sizes. Naturally, from 16 to 20 inch including extra load sizes.

Kumho tyres KH31 ranked third in Summer tyre products.

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Another piece of good news for Kumho tyres. Is that the popular KH31 tyre. Which has been ranked in third place. As expected, by the influential magazine Auto Bild. This was from 14 summer tyre products. Out of 13 tyre manufacturers including Dunlop tyres, Michelin tyres and Pirelli and Dunlop tyres. A truly great result. We at Pellon Tyres in Halifax are very pleased to be Kumho dealers. Lastly,  for the Calderdale area of West Yorkshire UK.

Eric Roberts

Kumho Tyres-sponsoring two further German football clubs – Tyrepress.com

In addition to its newly-signed deal with Champions League and German Bundesliga team FC Schalke 04, Kumho Tyres has come on board as tyre partner for two further German clubs. Hamburger SV and Her…

Source: www.tyrepress.com

Kumho tyres are extending what is now a long standing partnership between football clubs and major tyre companies around the world, the big clubs have massive exposure on TV stations and the tyre companies want to be seen supporting football.

http://www.pellontyres.co.uk/Tyre/Brand/1268/KUMHO

Kumho tyres join the trend of Football sponsorship

In line with latest advertising trend of many of the leading tyre companies, Kumho tyres now sponsor a total of two clubs in the German Bundesliga. The three teams that now fly the Kumho flag are now down to two, with the deal at  FC Shalke04, finishing, Kumho have signed a contract to replace them with, Hamburger FC and Hertha BFC and the sponsorship deals are until the end of the 2016-2017 seasons.

Yong-Sung Kim, who is the managing director of Kumho Tyre Europe GmbH, said in an interview, “after recently finalising a long-term partnership with FC Schalke 04, we are now

kumho tyres

Apollo tyres now sponsor Manchester United after the Kumho pullout

pleased to have found in the Hamburger SV a long-established club that we can cooperate with in the coming years. HSV possesses one of the largest fan bases in Germany and we hope to clearly increase our brand awareness with the help of this partnership.”

As a Kumho tyres dealer here in Yorkshire, this is good news. Although the deal is in Germany then we can still see matches and Euro matches on UK TV through the Sky network and this will follow the success of the Kumho tyres sponsorship deal that has recently been finalised with Manchester United.

Kumho tyres Motorsport pulls out of the UK

The sad part of the German football club sponsorship is that Kumho tyres are pulling out of the UK and moving it to Germany. We have given the South Korean tyre company much support in this country and I really wonder if moving out will give them any better sales here in the UK ? Only time will tell.

Another popular budget car tyre maker will be joining Kumho in Germany, and they are the Chinese company of LingLong tyres. LingLong are now a popular name amongst the cheap tyre end of the tyres customer base. They too have joined Kumho into becoming sponsors of the German Bundesliga team “VFL Wolfsburg

Wolfsburg general manager, Thomas Rottgermann commented,” LingLong Tire are placing their fate in the international platform of VFL Wolfsburg – and sustainably so, over a period of at least three years.”

Other tyre orientated tyre sponsorship deals come nearer to home, with Lassa tyres renewing their advertising deal with the English Premier League over another year period. The Lassa adverts will be visible on the LED pitch side boards that surround the pitches of 21 Premier League fixtures.

Also Cooper tyres that are the parent company of Avon tyres, the well-known British tyre brand are to sponsor Arsenal Football Club from the beginning of this season 2014-2015. The

kumho tyres

Cooper tyres and Arsenal link

tyre brand name will be seen on TV all over the globe, watched by football fans during the Champions League games, a great catch for the tyre company.

On the down side Continental tyres have been rumoured to be pulling out of the World Cup sponsorship deal. According to a German newspaper, “in future the tyre maker intends instead to solely sponsor regional confederations, such as Europe’s UEFA. This change to the company’s multimillion commitment is also said to apply to the next World Cup. “

Watch this space, as they say.

Pellon Tyre and Auto-centre offer car and van servicing and repairs to all makes of vehicles. We are members of Unipart Car Care centres and give a nationwide guarantee for all our work and parts. We also sell Kumho Tyres online from our website www.pellontyres.co.uk by using the tyre selector and choosing your tyre size. We offer courtesy cars to local motorists who need to go to work and leave their car with us for work doing. We are also an official MOT testing station and are members of Motor-codes, who carry out checks for high standard of equipment and workmanship.

 

Kumho Tyres Auto GP- Success of Entering Auto GP towards F1;official tyre supplier

Kumho Tyres Auto GP

Kumho Tyres Auto GP; was selected as official tyre supplier 2012 Auto Grand Prix(hereinafter, Auto GP), international top-class formula championship, last year.

 

eric roberts‘s insight:

Kumho Tyres Auto GP

Have become very popular amongst the normal tyre buying public. Part of this enthusiasm for this mid-range tyre comes from the fact that the Korean tyre company Kumho Tyres Auto GP,have entered into the world of motor-sport sponsorship in a big way and in my opinion they are not far away from F1.

Kumho have gained much admiration from using their tyre products in many different classes of racing including the prestigious Auto Grand Prix and many other saloon championships, including rally championships.

All this experience will help make Kumho Tyres Auto GP a better product for the every day motorists and enhance their rise to fame in the tyre World.

Kumho Tyres Auto GP are  the tyre suppliers for 2014 but have changed the tyres specifications for the new 2014 season, last season’s tyres were the nearest to the F 3000 ones in terms of tyre size, (but with a different diameter front to rear) the new style tyres for the 2014 season are not only all the same diameter, but equivalent to those used in F1, ie size 660-13 – 245 mm wide at the front and 325 mm at the rear. The latest tyre specification are also also now been produced in a softer compound than their predecessors, making the new Kumho Tyres Auto GP type tyres a different ride, this should spice things up until the drivers get used to driving on them.

By Eric Roberts…www.pellonautocentre.com

Pellon Tyre and Auto-centre offer car and van servicing and repairs to all makes of vehicles. We are members of Unipart Car Care centres and give a nationwide guarantee for all our work and parts. We also sell mid range tyres online from our website www.pellonautocentre.com by using the tyre selector and choosing your tyre size, we are also Kumho Tyre Suppliers. We offer courtesy cars to local motorists who need to go to work and leave their car with us for work doing. We are also an official MOT testing station and are members of Motor-codes, who carry out checks for high standard of equipment and workmanship.