Winter Tyre Preparations

Potholes back Again Nokian Tyres Tougher-Damn You Pothole and Other Important Tyre Developments

Potholes back Again Nokian Tyres Tougher

Potholes back Again Nokian Tyres Tougher

Potholes back Again


Post Updated 4th March 2018

Can potholes damage your tyres?

Potholes back Again Nokian Tyres Tougher

Eric Roberts says…We are all plagued by the potholes in our roads. Many of our local government councils have had their budgets reduced by central government.

Because of this they are not carrying out essential road repairs, such as correctly filling in the holes. On Station Road where I live there has been a huge increase in the number of potholes appearing from nowhere. Of course with the added hazard of snow and ice, then these holes are dangerous and will damage cars suspension and tyres.

Nokian Tyres from Finland may have the answer

Potholes back Again Nokian Tyres Tougher

Of course this is happening all over the UK.  Putting a strain on the road traffic that uses our roads. Hence, in the past two weeks alone we have seen cars with broken steering parts. Especially, springs and ripped tyres due to the size of the holes in our roads. Leading to many Pothole Claims. Since I wrote the original article.

So, tyre companies have been striving to produce tyres from stronger and lighter materials. Therefore, one particular tyre company “Nokian” the inventors of winter tyres. Have come up with a stronger safer tyre that could aid drivers in the battle against pothole damage.

Nokian have come up with an added ingredient to their summer tyres sidewalls. The Nokian E Line and Z Line range of SUV tyres now use “Aramid“. Aramid is a material used in “bullet proof vests” and is very strong indeed. I am not saying that these tyres are the “Holy grail” when it comes to protecting us against all potholes. But it is a good step in the right direction.

I am convinced that these tyres are a safer tyre than the ones without aramid and are an added safety feature.

Many potholes cause small chunks of sidewall damage. Enough to warrant the driver having to buy a new tyre. So, I am convinced by the tough tyre testing of this Nokian SUV tyre. That they have enhanced safety features and well worth the investment for your families safety.

Eric Roberts

Tyre Safes New Campaign

Cologne Tyre Show 2018-German Hospitality a Great Success for Tyre Enthusiasts

Cologne Tyre Show 2018

Cologne Tyre Show 2018

Cologne Tyre Show 2018

As the owner of a Tyre Retail Store here in the UK, then I think it important to visit the occasional tyre show. Of course we do have them here in the UK every once in a while . So the problem in the past has been the size of the show. What I mean is that you can walk through the exhibits in the matter of a few hours?

Over the years since I have been in the tyre business, then things have changed. Albeit at a slow pace. The public probably dont know or dont care much about tyres, as long as the price is right. However when you are a part of the industry, then you have “rubber in your blood”. For this reason tyres are an everyday part of our lives. Importantly, tyre guys like to meat and chat with other tyre guys, and so tyre shows are a great place to visit.

Pretty boring to most of the public, but like many other industries, So, tyres  are an every day part of our lives. This leads up to the first time that I saw that the European tyre show would be in Cologne Germany . In previous years I have traveled to these shows with a colleagues in the tyre trade. This time though I asked my wife if she would like to go. Of course she loves travelling and said a resounding yes.

New to Germany-Cologne Tyre Show 2018

Although I have visited these giant shows in other parts of Germany. then this was a country that she had never visited. All our travel arrangements were done by a local company, Tivolitravel . Of course everything went well and our hotel was situated across from the “messe” where the show was held.

When we arrived the temperature was 30 degrees and very humid. This weather was to last over the whole four days of our visit ! Cologne itself was a wonderful and vibrant city. Consequently, I would recommend anyone to take a visit its a great place with bars restaurants and a good shopping centre (not for me though).

The show itself was massive! Tyre companies do hold back when it comes to showing off their products. As expected all the big tyre companies were there in force. The one that I was interested in was the “Nokian Tyres” stand. Because we are Nokian dealers for our area here in Halifax UK. Although not the biggest stand, Nokian had a very good presence, showing off their AA rated SUV tyres, the Sporty Nokian zLine SUV summer tyre

Michelle and I had a great time at the show, taking some pictures for my blog and future blogs. It was a good experience the weather, food, hotel and the show were all first class. Including the friendly German people.

Eric Roberts

Van Wheel Alignment Including Suspension

Nokian Winter Tyres

Nokians AA Rated Tyres-Fuel Efficiency | TyreSafe-Promoting UK Tyre Safety and Driver Awareness

Nokians AA Rated Tyres

Nokians AA Rated Tyres

Nokians AA Rated Tyres




From the 1st November 2012 it will be a legal requirement. Hence, for all new tyres to feature one of the new tyre labels as required by European Regulation No
1222/2009. The intention behind these labels. So, is to give customers more information about the performance of each tyre. It covers three areas –

  • wet braking, which gives you a guide to how safe the tyre is
  • rolling resistance, offering a guide to fuel consumption; and external noise.
  • The labels are very similar to those found on household appliances such as washing machines, and should be easy to understand.

The tyres will be graded by each manufacturer or importer (where tyres are coming in from outside the European Union.).

Of course, to a strict testing system, and each country will be responsible for ensuring that the testing is carried out to the correct standards. Tyre manufacturers have already begun this process, so how are the tyres tested for each aspect of the label?

These new tyre labels are likely to encourage consumers to put more thought into the tyres they purchase. Thus, and tyre manufacturers to put more effort into improving the performance of their product. In time this should improve the safety of our roads

  • by reducing stopping distances
  • reduce greenhouse gas emissions (by reducing fuel consumption)
  • reduce the noise that traffic produces.
  • Overall this should result in a definite improvement of our environment.

Consequently, the new EU tyre labelling regulations make things much clearer for the consumer.

Previously the only way to age a tyre or tell the age was on the tyre sidewall. Instead of just the technical information on the tyre side wall. So, the new label give more useful information on fuel efficiency, wet weather capability and the tyres external noise level. Which of course is worth teaching our customers about. So, simply put, an “A” rated tyre will stop a lot quicker in the wet than a G rated tyre.

When tyre labeling first came out then some of us were dubious about its real use. The system was set up as a self governing exercise. This meant that tyre companies could sort of mark up the grading to make the tyres better than they really were. Further on in time then I do think that tyre standards are improving. In fact some tyre manufacturers now make Double “A” tyres with a low noise level.

Nokians AA Rated Tyres

These include Dunlop and Goodyear, but to my surprise Nokian tyres now make an SUV tyre with an “AA” rating The new AA-rated Nokian e Line 2 summer tyre ensures reliable top performance under all weather conditions. The precise driving feel and optimal comfort.

Eric Roberts

Tyre lab


Fuel Efficiency | TyreSafe – Promoting UK Tyre Safety and Driver Awareness