What our Customers Ask Us When buying Tyres(Best Tyres)Lady checking her tread depth (a rare site)
The majority of my customers really are very caring people and really do make a huge effort to keep their car and the tyres in tip top order. We are also proud of our female Customer Experience as they are the ones, that will call in to see periodically to ask us to check their tyres for both wear and their pressures.
In many cases the women of the family is also the keeper of the purse strings and she always asks
“which is the Best Tyres prices for her car”. It is also an observation that the lady
drivers do not always want the cheap tyres, but very often will opt for a mid-range brands, in our case we offer then Avon or Yokohama tyres as these are the ones that we major in at the moment.
The drivers who want the major brand Best Tyres, are the older well off male customers. This customer also usually owns a Mercedes or a better quality upmarket Honda or Audi. These are the guys that are the better off financially and do not worry about the cost, but just go for the Best Tyres that they care to choose. In most cases they will ask for a certain Michelin or a Pirelli that matches the ones on the car, on the imported cars such as the Honda’s and Mazda’s the cars usually come out on the Bridgestone brand of tyres.
We always make sure that we give the customer the best price for all our products, as the last thing that we want is the person going home and checking the Best Tyres price on some internet web site, only to find out that he was overcharged never to return to us again. In fact we would prefer the opposite to be the truth, so that they are confident in our pricing structure and are satisfied that they have had a good deal. This type of customer is the one that will just order a tyre without asking for a price but he will have an idea in his head as to what the price should be.
There has been many an occasion say just after a price rise, that a customer has queried a price since they last bought a new one, but a price rise is a good enough excuse. We also get the person who tries it on with a price match. They ask for a price for a certain size and then tell us that they can buy it for such and such on a certain web-site and can we match the price?
Some people will try it on when buying their tyres
We are ahead of them now and always check the web site that they say they were quoted from. In some cases the customer has looked at a lower speed rating or even the wrong size
completely, but these are just genuine mistakes and when we point this out they are usually happy to admit that they have made a mistake and buy the Best Tyres from us. The ones who are trying it on usually end up leaving with egg on their face, knowing that their little scam back fired on them, in any case we do not want these type of customers in the first place.
This also happens on the phone, a customer will tell us that they can buy a set of tyres for so and so at some other company or online. Our response to that is to check out the place to see if this is true and the crux of the matter is that they are always telling fibs to try and drive down the price of their Best Tyres. We are all wise to these little tricks and as I said before there is no magic place where these people can buy them at very cheap prices. There are variations and sometimes we may have to lower our margins to compete, but we are ahead of the game now and check everything that these people claim to be able to buy tyres at.
Hi I would like to introduce myself. I have worked in the Garage and tyre and Battery business now for 40 years. I have worked for a couple for national tyre companies in my younger days, before starting my first business. I now own a company here in the UK called Pellon Tyre and Auto-centre, and I am a keen blogger about anything to do with cars and their related products that will help my business. We are members of Point-S and MotorCodes and are also a Unipart Car Care Centre.